We've all been bracing for the introduction of over-the-counter hearing aids into the market, and how that could drastically change the hearing industry. We've heard many of our hearing professional partners express that it is becoming more challenging ever to acquire new customers and drive revenue. This ebook explores how your practice can change that, find new revenue opportunities, lower marketing costs, and operate your business more efficiently.
Mark Rosal is the Founder and President of Ear Gear, an innovative product that protects hearing instruments from the usual culprits of sweat, dirt, moisture, wind noise, and loss and provides a more comfortable experience for hearing aid customers. After working in the industry for 15 years, Mark has close ties with many audiologists and hearing professionals across the world. He is using his experience and business prowess to help audiologists and hearing professionals prepare for the shake up is going through right now.
Mark has collected a lot of data over the years that has led him to the conclusion that by doubling down on delighting your customers and by adding a few new tools to your tool belt, you can create a significant competitive advantage with your practice that allows you to increase revenue and efficiency in the years to come.
Mark and the team at Ear Gear are excited about the ideas presented in this paper and we hope that they’re helpful to you as you prepare your business for the years to come.
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